In 20 days we: • Developed website UX. • Created a website on Tilda. • Redesigned the site. • Created 20+ advertising banners. • Prepared the site for advertising: connected analytics systems, SEO optimized. • Prepared an advertising campaign in 5 stages:
○ About the competition ○ Advantages of the competition ○ Video invitation from the jury ○ End of application submission ○ Countdown
Jury banners
Promotional video
Marketing and sales
Total Spent
1 886$
CPC
3.0%
0.06$
CTR
CPM
1.87$
Impressions
428 059
996 743
Reach
Clicks
29 916
Sales
150+
Video invitation from the jury
UX CRM
CRM functionality
In 15 days, we developed the first CRM on the market for managing a creative competition with the following functionality: • Conducting competition in 2 rounds. • Registration of participants by QR codes. • Personal account for each member of the jury. • Display the queue of participants on the screen in real time. • Segmentation of participants by age and level of performance.
Creative contest CRM demo
Screenshots of the site V1
Product features
Star jury
The jury was represented by industry experts and stars of all-Ukrainian vocal competitions
Own CRM
The first vocal Ukrainian competition with a prize in cash
Developed a product for managing creative contests
The prize pool is 50 000 ₴
Screenshots of the site V2
Result
• Created a website for a vocal competition in 2 calendar weeks. • Developed the first MVP in the CRM market for managing creative contests. • Prepared and launched an advertising campaign in 20 days, which brought a 150+ sales as a result.